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3 Seeds

3 Seeds: brings people & ideas together in radical ways to create and scale businesses that remove barriers to community development
Main users: Communities and partners in need of self sustainable development

Website designer and developer: Responsible for evaluating, redesigning and developing a website for the 3 Seeds brand revamp.
Collaboration: Graphic designer, Business owners

Utilise the new brand palette to elegantly showcase the diverse array of projects and products offered by 3 Seeds, ensuring a visually harmonious representation.
Align the website design seamlessly with the visually engaging leaflets crafted by the graphics designer for a consistent and cohesive brand presentation.
Establish a clear and intuitive navigation system to enhance user experience, allowing for easy exploration and access to various sections.
Develop a multi-page website structure, moving beyond a single-page layout to provide comprehensive and organised information about 3 Seeds’ initiatives and offerings.

Identified the need to develop a WordPress website to facilitate the mission of making communities sustainable and independent.
Conducted thorough user research to understand the needs and preferences of the community and stakeholders.
Engaged with community members to gather insights on their digital preferences and expectations.
Analysed competitors and existing solutions to identify opportunities for differentiation.

Collaborated with the graphic designer to align the website design with the established brand colors and visual identity.
Brainstormed creative ways to visually represent the mission of 3 Seeds and its impact on community development.
Developed design concepts that emphasise the radical and community-centric approach of 3 Seeds.

Created wireframes and prototypes to visualise the website structure and user interface.
Ensured a seamless and intuitive user experience by incorporating user-friendly navigation and clear calls to action.
Worked closely with the graphic designer to integrate compelling visuals and images that reflect the social enterprise’s products and impact.
Developed a new WordPress website, evaluating existing content to ensure relevance.
Incorporated innovative solutions to address challenges that arose during the development process.
Utilised infographics to enhance the presentation of content and create a visually appealing website.
Conducted usability testing with a diverse group of users to gather feedback on the website’s functionality and design.
Identified and addressed user pain points, ensuring a positive and engaging experience for all visitors.
Iteratively refined the design based on user feedback and testing results.

Efficiently managed task-based workloads, prioritizing activities to meet project milestones.
Collaborated with technical support to ensure seamless website functionality.
Engaged in iterative processes to refine the design and address challenges in real-time.
Implemented feedback-driven changes to enhance the website’s overall usability and aesthetics.
Iteratively refined design elements to align with evolving user expectations and preferences.
Collaborated with the development team to ensure the website’s technical performance and responsiveness.

Successfully developed and implemented a new WordPress website for 3 Seeds.
Ensured an intuitive user interface and visually appealing design to align with the mission of community development.
Translated ideation into polished and cohesive final designs consistent with 3 Seeds’ brand colours and graphic designer’s vision.
Incorporated visually appealing elements that effectively communicate the social enterprise’s mission and values.
Ensured responsive and accessible design for a seamless user experience across various devices.

Facilitated the mission of 3 Seeds by providing an online platform to create and scale businesses for community development.
Improved the presentation of content through the use of infographics, enhancing user engagement.
Enhanced the digital presence of 3 Seeds, contributing to increased visibility and engagement within the target communities.
Monitored website analytics to track key performance indicators such as traffic, user interactions, and conversion rates.
Observed a measurable improvement in community awareness and involvement with the social enterprise’s initiatives.

Effectively managed challenges that arose during the development process through innovative problem-solving.
Learned the importance of collaboration with a graphic designer and technical support to ensure a holistic and functional website.
Overcame challenges related to balancing creative design with the need for a user-friendly interface.
Addressed technical constraints and optimised website performance for optimal user experience.
Learned the importance of flexibility and adaptability in response to evolving user feedback.